Sweet Spot Operations Helps Fast Growing Software Businesses


Charleston just got even sweeter for tech businesses with the launch of Sweet Spot Operations, an interim Executive Services business. Rebecca Guthrie, former Director of Operations at BoomTown, founded Sweet Spot Operations “to add breadth and depth to the growing entrepreneurial landscape in Charleston.” It is positioned as the only local interim operations services business in Charleston which services scalable, fast growing software businesses.

“I am delighted to announce the launch of Sweet Spot Operations. As founders and entrepreneurs grow through the critical ‘sweet spot phase,’ we provide hands-on expertise to help navigate the journey on a part-time, interim or project basis. Engaging a fractional operations team allows a company to grow smart with experienced executives at a fraction of the cost of a full-time hire,” said Rebecca Guthrie, founder of Sweet Spot Operations.

In addition to founding Sweet Spot Operations and serving as its CEO, Guthrie also currently works with the the Harbor Entrepreneurship Center as its Director of Strategic Operations at the Harbor Accelerator. A non-profit organization dedicated to the collision of entrepreneurship in Charleston, she focuses on its day-to-day operations of the Accelerator startup program, including marketing and programming.


Rebecca Guthrie, Founder of Sweet Spot Operations

Prior to joining the team at the Harbor, Guthrie served as Director of Operations at BoomTown—a three-time INC500 ranked Fastest Growing company with consistent 1000%+ year over year growth. She joined this CRM marketing company early on, just its seventh employee to be exact, and managed day-to-day operations, guided process improvement and drove the formation and strategic direction of multiple departments, including client implementation, talent/recruiting, legal and billing. She also worked cross-functionally with multiple departments including client services, marketing and product, giving her a unique-execution focused perspective to grow the company from $250k to $10+ million in revenue and over 100 employees.

These incredible experiences with accelerated growth gives Guthrie a proven track record for assisting businesses as they proceed down the path from start-up to success. Charleston is charmed to have Guthrie utilizing her vast network to help more companies scale up as part of the growing movement that is Silicon Harbor.

With this increased entrepreneurial activity in Charleston, Guthrie said “a growing gap exists between the availability of skilled, executive talent in Charleston and the rapid rate at which companies (mostly technology) are accelerating. We hope to connect the dots and make it easier for more companies to scale using best practices with local talent.”

What’s the Sweet Spot in a business you ask? Guthrie describes it as that “magical place in your company’s life-cycle between $250k to $20 million in revenue, where human capital, internal systems and values come together to create alignment, customer experience (CX) and innovation.”

The executives at Sweet Spot Operations have working experience with businesses in this critical growth stage, positioning them as the ideal alternative to a costly full-time hire when cash-flow is tight and skill level requirement is high. “As investment activity also increases locally in Charleston, Investors and Venture Capitalists will demand a strong team through this stage and adding a fractional team member is an ideal solution,” Guthrie stated.


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